Innovation doesn't have be big, in fact the smaller actions can bring big returns. Just the other day I was at a cafe with a friend and when my chai latte came out I found myself smiling.
The reason for this was the anchor motif that was created in the top of the latte. This was the symbol that the cafe used in decorations and branding (it was a beachside cafe).
A very little action that made me appreciate it a lot more.
What are the little actions you can do to bring a smile to a clients face?